What your secured demo devices tell you about customer interest

When customers can pick up real smartphones, tablets and smartwatches, you see straight away which devices attract them. GRiPZO makes that possible while keeping the devices hard to steal. Our mechanical mounts lock demo devices on the display while customers use them, and staff release them with a key in seconds.

Real devices show real interest

With dummies or devices behind glass, customers look but rarely engage. When they can hold the real device, they show you what they care about. Which phone do they pick up first? Which tablet do they walk past? Your sales figures only show what was bought, while your display also shows what was considered.

What your team can notice at the display

  • Which devices customers pick up most often.
  • Which devices get a lot of attention but are rarely bought.
  • Which questions customers ask at the display.

Ask your staff to pay attention to this during a few busy days. No extra tools are needed.

Simple changes you can make

Much attention, few sales

If customers often try a device but rarely buy it, something is holding them back. Ask your staff to approach customers at that display, or place a more affordable alternative next to it.

Little attention

A device that is hardly picked up may be in the wrong place. Try a spot with more passing customers or at eye level.

Devices that belong together

If customers often look at a phone and then at a smartwatch, place them closer together.

It all starts with secured devices customers can use

A GRiPZO mount holds the device with adjustable steel grips and a mechanical lock, so customers can use it freely while it stays on the display. There are no electronics, alarms or cables involved. When a customer wants a closer look, staff release the device with the key.

See our mounts for smartphones, tablets and smartwatches.

Frequently asked questions

Why not simply use dummies?

Dummies keep devices safe, but customers cannot try them. That means less engagement and less insight into what customers really want.

Can we use the devices we already have?

Yes. The adjustable grips fit most modern devices, so you can secure your current demo devices.

How quickly can staff hand a device to a customer?

With the quick release, staff release a device with the key in seconds.

Want to make your displays more open and secure? View our products or contact us.

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